About Hemmels

A reputation built on quality

Hemmels was founded on the simple principle that by providing a motorcar of uncompromising quality, the business will grow naturally through gaining a reputation for excellence. And while we’ve had great reviews from leading classic car journalists and enthusiasts alike, our harshest critic is ourselves, specifically Joseph Sullivan, former Technical Director and now MD of Hemmels.

Joseph followed in the footsteps of his father and grandfather with an interest in all things mechanical. At only 7 years old he was helping Dad tear down motorcycle engines on the kitchen table, then progressed to helping to restore Mercedes-Benz and other classics through his early teens. At 16 he won an opportunity to train with the Ministry of Defence as an aeronautical technician in its fast-track program. It was through this apprenticeship that he developed an ethos for ‘perfection through procedure’ – an approach which is the cornerstone of Hemmels today.

Hemmels restores each classic car according to the Neugeboren Process, which demands that every car is completely dismantled and each part refurbished – or replaced - before the car can be rebuilt.  Our goal is for every restoration to be better-than-new. Further, each client is afforded the new car buying experience with a set price and delivery date, choice of colours and options and, surprisingly for a classic car, a 12 month parts and labour warranty.

Focusing on the most beautiful roadsters created by Mercedes-Benz, the 190 SL, 280 SL Pagoda and iconic 300 SL Gullwing, we strive to make each car not just a work of art, but a reliable vehicle that's meant to be driven.

The question is, in a world where there is so much cost-cutting to provide cheaper goods, can a business thrive based on the basic principles of quality, great reputation and client reviews?

The answer is best summed up in the demand for our restorations.  In 2018 we expanded our facilities and grew the workforce to over 45 craftsmen and women to ensure we could cope without compromise. Looking ahead, Hemmels is broadening its processes to include prospective clients through a Production Slot Reservation system. Clients with an intent to purchase can reserve a slot in advance to avoid starting delays or disappointment.

And this all aligns with our goal of having a well-deserved reputation by adhering to our principles of creating superb classic motorcars and valuing above all else, our long-term client relationships.

...a step-change in the market
CHRIS BASS, MERCEDES-BENZ OWNERS CLUB
Editor, The Mercedes-Benz Owners Club Gazette
Hemmels Is Perfecting The Pagoda And Beyond.
SHAYAN BOKAIE, PETROLICIOUS.COM
Editor-in-chief, Petrolicious.com
... a reputation for excellence
giancarlo perlas, Benzinsider
Editor, BenzInsider
After 3 decades collecting classic cars, I have finally found the company that has that same attention to detail and finish that I have always wanted. A phenomenal business and people.
B. Field, UK
1968 280SL, 1959 300SL Roadster
I really love what you guys are doing. Keep it up.
Kyle Molyneux, Editor, Mercedes ENTHUSIAST Magazine
Editor, Mercedes Enthusiast
I admire every car you produce. I am always looking forward to your workmanship and end product. I can be considered as a voyeur of your art.
Marcus Bonello, Malta
1970 280SL 
What a pleasure it is to work with Hemmels - not only did they make a generous offer for my car, but they followed through with the funds within hours. Splendid firm.
Seamus O Dunlaing Ireland
1968 280SL 
"You are a rarity, to the point of unique. I love your approach and you will turn this industry on its head"
N Babbington
1971 280SL 
"Hemmels offer that rare combination of knowledge and passion that removes any natural anxiety you have when dealing with an expensive and cherished classic car – I heartily recommend these guys to anyone who owns or is considering a classic Mercedes."
K. Huyvers
Holland
1970 280SL Roadster (Sales, Servicing)
"For me, over the last 20 years, buying classics has often felt like a roll of the dice. This time I've come up trumps. Keep it up Joe and Jon, you're winning. One day all classic car businesses will operate in this way."
G. Bailforth
London
1970 280SL (Manual)
"Your manner, the and honest approach and advice was truly refreshing. and so different from the others I dealt with. I'm more than happy to provide a reference - keep up the good work."
Mark Lynch, Co. Cork, Ireland
Import and sale of classic Porsche